Panini inks Turner to exclusive trading card deal

Panini America announced July 1 that it has entered into an exclusive relationship with Evan Turner, who was the second overall pick in Thursday’s NBA Draft and selected by the Philadelphia 76ers. This partnership with Panini America, the exclusive trading card and sticker licensee of the NBA, marks Turner’s first NBA trading card deal.


As part of the relationship, Panini will hold exclusive rights to include Turner’s autograph in 2010-11 Panini Basketball products.  In addition, Panini may include Turner’s image on Panini packaging and will utilize Turner in promotional appearances.  Turner’s first NBA cards will be included in Panini’s 2010 NBA Prestige product, set to arrive in stores at the end of September.
 
Turner, a shooting guard at Ohio State University decided to forgo his senior season after winning both the 2010 John Wooden and Naismith National Player of the Year Awards, among other accolades.  His first NBA cards will be included in Panini’s 2010 NBA Prestige product, set to arrive in stores the end of September.  The collection will include cards from other top rookie draft picks, including Wizards’ number one draft pick, John Wall; New Jersey Nets, Derrick Favors; Minnesota Timberwolves, Wesley Johnson and Sacramento Kings, DeMarcus Cousins.
 
“We are excited to announce that we have signed Evan Turner as a Panini exclusive athlete. We look forward to an exciting rookie season from Evan and hope he has as much success as our NBA rookies last year,” said Scott Prusha, Director of Marketing for Panini America.
 
In advance of Panini’s first season as the exclusive trading card for the NBA in 2009-10, Panini signed rookies including Sacramento Kings Guard and NBA Rookie of the Year, Tyreke Evans; Milwaukee Bucks Guard Brandon Jennings; and the Los Angeles Clippers Forward and first pick of the 2009 NBA Draft, Blake Griffin. 



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