Panini Inks Seven Probable First Round NBA Picks to Exclusive Deals

Panini America announced it has reached exclusive trading card agreements with seven of the top projected first-round picks in advance of Thursday’s 2012 NBA Draft, including Michael Kidd-Gilchrist, Thomas Robinson and Harrison Barnes.

The agreements grant Panini America exclusive rights to produce autographed trading cards of these future NBA stars who will join standout members of the 2011 NBA Draft class – including Panini America exclusive Kyrie Irving, Derrick Williams, Kenneth Faried and more – to form a double rookie card class in all of Panini America’s 2012-13 NBA trading card releases. This marks the first time a double rookie card class has existed in the NBA.

In addition to Kidd-Gilchrist, Robinson and Barnes, Panini America also inked exclusive agreements with Andre Drummond, Austin Rivers, Jared Sullinger and John Henson.

“We’re genuinely excited to add these gentlemen – the next generation of NBA superstars – to the Panini America family, and we can’t wait to get their first trading cards into the hands of fans and collectors,” said Panini America CEO Mark Warsop.

“The presence of these players in our complete line of 2012-13 products, in concert with the best rookies from the 2011-12 season, will create an unprecedented opportunity for fans and collectors to pursue a double rookie card class in Panini America’s official NBA products throughout the entire season.”

“By adding this dynamic group of players to its roster, Panini America has bolstered what promises to be a great season for NBA trading cards,” said Lisa Goldberg, the NBA’s vice president of Licensing and Global Merchandising. “Panini America continues to create new and innovative ways to generate excitement in the trading card industry and the 2012-13 double rookie card program is another example.”

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