The Toronto Expo keep s bringing in fans north of the border, thanks to an ever-growing list of impressive signers. But the behind-the-scenes cooperation between the NHL, manufacturers and dealers has led to greater sales in the hobby as well.
On Veteran’s Day, Upper Deck announced it will be donating more than 6,000 packs of NHL cards to Defending the Blue Line, a charity with the mission of ensuring that children of military members are afforded every opportunity to participate in the game of hockey.
For hockey fans, one of the highlights of the year is Upper Deck’s Series One Hockey. Nail Yakupov, Nathan MacKinnon, Tomas Hertl, Seth Jones and two years for stellar NHL rookie “Young Guns” cards can be found in this new trading card release, hitting shelves in time for the Toronto Expo.
Autographed cards from stars like Paul Pierce, Bill Self, Roy Williams, Danny Manning and other popular Kansas alumni are sprinkled throughout the product from Upper Deck.
Terry Melia, a long-time hobby mainstay at Upper Deck, has joined Leaf Trading Cards to head up the public relations and marketing arm of the company.
Gretzky returns to Upper Deck Authenticated for signed memorabilia and remains an exclusive signer for Upper Deck trading cards. Among the unique collectibles will be a signed piece that features a signature that is more than two feet long.
Upper Deck has relaunched its online store, offering a new look and a tiered cash back program through September 2, 2013.
Upper Deck multi-year extension gives the company an opportunity to create a massive stand-alone trading card set for Hockey Canada in 2013!
Here is a quick rundown of card manufacturers’ plans for wrapper redemption programs at the National Convention. Many companies are offering new sets/cards each day of the July 31-Aug. 4 event.
Media outlets always ask about the current card market. When they start talking about how today’s market pales in comparison to two decades ago, I know they are only talking about the modern card market.