It’s the first selection in season-long promotion in which collectors can walk into participating Home Team Advantage hobby shops and receive “Rookie of the Week” redemption cards when purchasing a pack of 2010 Topps Football products.
Topps will name a “Rookie of the Week” every Tuesday while holders of redemption cards for that particular week can log onto http://www.topps.com/redemptions and receive their free exclusive card.
Rookie redemption codes are week- specific and cannot be unlocked until noon ET on the Tuesday following that week’s action.
All redemption codes must be entered onto www.topps.com/redemptions no later than 2/28/11.
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